Pet Transportation Services are essential as the number of pets in the U.S. has grown tremendously within the last few decades. According to the U.S. Pet ownership and Demographics sourcebook, you can find an estimated 60 million dogs and 70 million cats in American homes today. After that, households which own pets have been recorded to spend 36% more in 2001 as compared to 1996. With this, owning a business that provides your pet market, including a puppy transportation service has plenty of possibility of healthy growth.
This really is as a result of fact that many Americans maneuver around the united states yearly and thus would require pet transportation services to go their pets as well internation pet transport. On an inferior scale, pet transportation services can also cater for local residents who require these services to transport their pets to and from the vet, in just a local area or even to the crematorium for pets which may have died.
Start Up Costs and Financing Sources:
Starting a puppy transportation business really depends on the scale that you want your company to be. If you want to start an inferior scale, all you probably need might be a pickup truck that’s been modified to be safe and suitable for the transport of animals. Needless to say, you should put up a company or operate from your house with just a telephone, email and a fax machine. All of these will cost you significantly less than $20,000.
On a larger scale, especially when you are considering cross border transportation, you will probably have to invest on a larger truck that will accommodate a couple of pets at exactly the same time. After that, the insides of the truck should be made suitable, safe and clean for pets, with adequate ventilation and cleaning facilities. In order to make this business viable, you may need to quickly expand your company to incorporate sales agent offices in various locations. This way, you can develop business volume to be able to increase profitability. All of these may cost you anywhere from $200,000 to $500,000 in initial launch costs.
Financing can be obtained from investors who may be interested in the potentials of such a business. Apart from that, lending institutions such as for instance banks can be approached to obtain a loan for the business. Just like any business start-up, an impressive business plan must be developed for potential investors and financiers, indicating the potential growth as well as the estimated annual costs and revenue of the business.
Pricing Guidelines for Service:
The pricing technique for a puppy transportation service business fluctuates based on the fixed and variable cost of the business, as well as the nature of the service provided. Local transportation services may start with the very least charge of $20 to $40 for the very first 20 miles and one more $10 for each and every 10 miles after that.
In terms of interstate transportation or transportation between cities, the exact distance involving the origin and the destination will be the major price determinant. With this, prices may vary from $100 and up, depending also on how big is your pet and your pet carrier.
Advertising and Marketing:
While targeting pet owners, the most effective marketing approach would to advertise in locations where pet owners would go. Reading material for pet owners as well as events that are attended by exactly the same target group. Placing brochures within pet stores and probably awarding pet stores with commissions for each and every customer they recommend for you would have been a good idea. Advertising in pet magazines or obtaining a write through to your services could be helpful. Needless to say, classified ads in the Yellow pages are a must to be able to ensure it is easy for customers to locate you.
Other channels of promotion could be participation as a vendor in dog shows or exhibitions. Doing this can aid in increasing awareness on the existence of the business. Additionally, working with associations like the American Kennel Association would create and improve visibility to pet breeders and pet store owners. Especially when you be involved in events organized by these associations.
Launching a web site and allowing potential customers to obtain instant price estimates from your website would also be considered a great idea.
This business requires a good level of equipment, by which the main would be the vehicle that’s used to transport the animals. After that, other equipment such as for instance crates, kennels and carriers may be required as some customers do not have these products with them. The size and usage of those crates must be according to the guidelines set by the Independent Pet and Animal Transport Association (IPATA).
Handlers and drivers should be employed to look after the animals while they’re in transit. Other equipment required could be built-in sinks within the car to permit for easy cleaning and water refills.
Recommended training, experience, or needed skills:
There is no extensive training necessary for a puppy transportation service business. However, good and responsible drivers and animal handlers must be engaged. It could be best if you have a background and experience in handling animals during travel so you can train your staff and ensure they are handling animals in the proper manner. After that, your staff should also know what to do should they encounter problems throughout the journey, and must also be designed with the latest kennel and vet location information in case of emergencies.
After that, the business owner must be well informed on all legal requirements regarding pet transportation. For instance, you can find IPATA guidelines on how big is crates and wire crates that are required by law. Moreover, all pets must be associated with an inter-state travel certificate that’s been certified with a veterinarian.
The income potential with this business is dependent on how big the business grows to. A more substantial business with multiple offices and destinations will be able to sustain an increased sales volume. With this, your pet transportation business will be able to generate at least a six- figure income each year.
Pet owners, pet stores and animal breeders.
A puppy transportation business requires investment and a passion for welfare of animals for it to be successful. Because it can be a distinct segment market, plenty of marketing and advertising must be invested into the business to be able to create the awareness of the services.